80,000 Hours is hiring for a marketer

post by Bella (Bella_Forristal), 80000_Hours · 2022-08-04T01:24:17.133Z · EA · GW · 1 comments

This is a link post for 80000hours.org/marketer

Applications for this position are due by 23 August 2022.

We're looking for a new marketer to help us expand our readership and scale up our marketing channels.

We'd like to support the person in this role to take on more responsibility over time as we expand our marketing team.

80,000 Hours provides free research and support to help people find careers tackling the world's most pressing problems.

We've had over 8 million visitors to our website, and more than 3,000 people have told us that they've significantly changed their career plans due to our work. We're also the largest single source of people getting involved in the effective altruism community, according to the most recent EA Survey [EA · GW].

Even so, about 90% of US college graduates have never heard of effective altruism, and we estimate that just 0.5% of students at top colleges are highly engaged in EA. As a marketer with 80,000 Hours, you would help us achieve our goal of reaching all students and recent graduates who might be interested in our work. We anticipate that the right person in this role could help us grow our readership to 5–10 times its current size, and lead to hundreds or thousands of additional people pursuing high-impact careers.

We're looking for a marketing generalist who will:

Depending on your background and interests, we might also like you to:

Your focus in this role will be on our existing channels to begin with (sponsorships and digital advertisements). However, we would be excited to support you towards eventually taking on more responsibility, including:

Bella Forristal would be your manager. You would be the second marketer hired to the team, which we intend to grow rapidly.

As some indication of what success in the role might look like, over the next three years you might have:

We're looking for someone who has:

Ideally, you'd also have the following traits — but we encourage you to apply even if they don't describe you!

Since we are a nonprofit, and we aren't selling a product, this is a fairly nontraditional marketing role. We'd therefore encourage you to apply, even if you aren't otherwise looking for roles in marketing.

This is a full-time role. We would prefer for you to work in-person, based in London (we can support UK visa applications if needed). You can work remotely for up to three months of the year if needed.

The salary will vary based on your skills and experience, but to give a rough sense, the starting salary for someone with no relevant prior experience would be approximately £58,000 per year; for someone with four years of relevant prior experience it would be approximately £70,000 per year.

Our benefits include:

We have a really awesome team and are excited for more people to join us in our mission to help people use their careers to solve the world's most pressing problems.

We're aware that factors like gender, race, and socioeconomic background can affect people's willingness to apply for roles for which they meet many but not all the suggested attributes. We'd especially like to encourage people from under-represented backgrounds to apply.

To apply, please fill in this application form. If you have any problems submitting the form, please send your CV to jess@80000hours.org. Applications are due by 23 August 2022.

Note: This is a role which does not require prior experience. However, if you're a more senior marketer who is enthusiastic about 80,000 Hours' mission, we'd still be really excited to talk to you about whether you might be able to help. Please apply above or email jess@80000hours.org.


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comment by Eli Rose (reallyeli) · 2022-08-09T17:28:39.231Z · EA(p) · GW(p)

(I work at Open Phil on community-building grantmaking.)

This role seems quite high-impact to me and I'd encourage anyone on the fence to apply. Our 2020 survey [EA · GW] leads me to believe that 80k has been very impactful in terms of contributing to the trajectories of people who are now doing important longtermist work. I think good marketing work could significantly increase the number of people that 80k reaches, and the impact of doing this quickly and well seems competitive with a lot of other community-building work to me — one reason for this is that I think one digital marketer can effectively deploy a lot of funding.