EAF/FRI are now the Center on Long-Term Risk (CLR)

post by Jonas Vollmer · 2020-03-06T16:40:10.190Z · EA · GW · 11 comments

We have renamed the Foundational Research Institute (FRI) to the Center on Long-Term Risk (CLR) and will stop using the Effective Altruism Foundation (EAF) brand. The CLR will operate under the domain longtermrisk.org with the following logo:

Motivation. We are renaming for the following reasons:

Process for renaming.

We would like to thank the many people in our networks who helped us with their ideas and feedback. We are excited about the new name and design, and hope you are, too!


Comments sorted by top scores.

comment by MichaelStJules · 2020-03-06T17:34:41.223Z · EA(p) · GW(p)

I was a bit confused at first as to why you would use "on" rather than "for" in the name, since "for" seems more standard, but "Center for Long-Term Risk" could sound like you're promoting risk, and "Center for Long-Term Risk [X]" where X="Research", "Reduction", "Mitigation", etc., is kind of long.

I think the name is a good choice, and the reasoning for it makes sense to me.

Replies from: MichaelA
comment by MichaelA · 2020-03-06T19:39:26.120Z · EA(p) · GW(p)

I went through the exact same "on" vs "for" thought process myself.

(Also, I'd second the approval of the name change and its reasoning.)

comment by Lukas_Finnveden · 2020-03-09T12:45:14.193Z · EA(p) · GW(p)

Good job on completing the rebranding! Do you have an opinion on whether CLR should be pronounced as "see ell are" or as "clear"?

Replies from: SoerenMind, meerpirat, jpaddison
comment by SoerenMind · 2020-03-11T09:47:28.361Z · EA(p) · GW(p)

Just as a data point, "eye clear" took off for the conference ICLR so people seem to find the "clear" pronunciation intuitive.

Replies from: Jonas Vollmer
comment by Jonas Vollmer · 2020-03-16T14:31:55.694Z · EA(p) · GW(p)

We did some surveys (partly because we thought of the "ICLR" / "eye clear" abbreviation) and only relatively few people liked the "clear" pronunciation. So the pronunciation we're going for is "C L R" ("see ell are"). Of course, if people just end up saying "clear" and like it, we won't object and would be happy to adopt that.

comment by meerpirat · 2020-03-09T15:56:11.206Z · EA(p) · GW(p)

The downside of "see ell are", as mentioned by JasperGeh, would be that, as I've understood, CEEALAR is supposed to be pronounced "see ale-are". So it would sound similar.

comment by JP Addison (jpaddison) · 2020-03-09T15:29:45.843Z · EA(p) · GW(p)


Replies from: willbradshaw
comment by willbradshaw · 2020-03-09T19:14:06.558Z · EA(p) · GW(p)

This seems like a better fit for CEEALAR than CLR?

comment by evelynciara · 2020-03-12T01:10:14.933Z · EA(p) · GW(p)

I like this development. I've heard a suggestion that EA and longtermism carry separate movement identities while continuing to have significant overlap, so they can develop and attract newcomers more independently. This seems to be in line with that suggestion.

comment by JasperGeh · 2020-03-07T10:32:43.003Z · EA(p) · GW(p)

I like the new name as well. And pretty similar sounding to the new EA Hotel acronym...the start of a new, soon confusing EA org renaming trend?

Replies from: willbradshaw
comment by willbradshaw · 2020-03-09T19:15:42.097Z · EA(p) · GW(p)

Sadly my informal goal of having an EA-related F[?]I organisation for every letter of the alphabet has taken a step back. :-(